SMEs play a crucial role in the Australian economy, accounting for a significant portion of the country’s GDP and employment. However, the past year and a half have presented challenges due to related lockdowns affecting SMEs in Australia more severely than ever before. The country is known for implementing some of the toughest lockdown measures.
Interestingly, this period also showcased the strength and ability of medium businesses (SMEs), especially those who recognized and utilized the power of Search Engine Optimization (SEO) and online presence. It became clear that companies actively involved in SEO could not endure but even flourish during the pandemic.
During these times, a story of resilience and innovation unfolded in Melbourne when a migrant couple arrived. Confronted with the task of adapting to an environment while navigating through the crisis, they soon realized that their expertise in SEO was crucial for their own survival and something they could offer as support to other SMEs. Their achievements using SEO for their own business sparked an idea to assist local enterprises in overcoming the negative impacts caused by the pandemic.
Instead of viewing the pandemic as an obstacle, this visionary couple saw it as an opportunity. They founded Webomaze, an agency focused on 100% SEO services in the heart of Melbourne, Australia, to revive and empower local businesses struggling to establish their online presence.
220.5% Increase in Organic Traffic
One of the striking achievements of Webomaze was with a Sydney-based cleaning service, which initially struggled for visibility. The couple’s strategic SEO interventions led to a remarkable 220.5% increase in organic traffic and over 130 online bookings. This surge in website visitors resulted in a 35% boost in service bookings within just four months, effectively revitalizing the business.
Another success story is that of AMF Magnetics, Australia’s leading magnet supplier, which witnessed substantial growth in organic web traffic after collaborating with Webomaze. Their CEO, Catalina Rodrigues, praised the agency’s forward-thinking approach and unwavering commitment, attributing their revenue growth to Webomaze’s innovation and determination to exceed expectations. “We were not looking for just another digital marketing agency; we were looking for someone who knows what they are doing.” She continues, “Ravi is the true visionary. Their continuous updating SEO strategy and the willingness to go the extra mile to provide more than we expected is why we have seen organic traffic increase and increase in our revenue.”
Turning Pain Into Power
Webomaze, a 100% SEO-focused Aussie agency run by the migrant power couple Ravi Sharma and Vinika, helped thousands of SMEs with organic traffic. Their mission transcended mere business success; they aspired to elevate the online presence of local businesses. Their goal was to make their own and other local businesses easy to find online. They showed that even in hard times, one can still do great things, overcome challenges, and help others with courage and hard work.
Spencer Hulse is the Editorial Director at Grit Daily. He is responsible for overseeing other editors and writers, day-to-day operations, and covering breaking news.
