Doctor Sees 5680% Organic Traffic Growth with Zero PPC Ad Spend

Doctor Sees 5680% Organic Traffic Growth with Zero PPC Ad Spend

A Plastic Surgeon’s Cosmetic Practice and Medspa achieved a 5680% sustained increase in natural Google Organic Search Traffic, thanks to the strategic guidance of Doctor Marketing, MD™. With zero investment in Pay-Per-Click... Read more »
Google To Prioritize AI Overviews Ads Over Organic Search

Google To Prioritize AI Overviews Ads Over Organic Search

Speakers at Google’s Marketing Live event demonstrated how they will utilize user search queries and AI Overviews content to show interactive shopping ads that will push organic search results even lower, stating... Read more »
Nearly 80% of People Can Distinguish Paid Search Ads From Organic Search Results

Nearly 80% of People Can Distinguish Paid Search Ads From Organic Search Results

WASHINGTON, Jan. 16, 2019 /PRNewswire/ — Seventy-seven percent (77%) of people say they recognize paid search ads, according to new survey data from Clutch, the leading B2B research, ratings, and reviews company. People... Read more »
Organic search could be the moat your brand needs

Organic search could be the moat your brand needs

Source: Shutterstock Moats were a pretty good idea. You know, those water-filled protective rings that were first seen in ancient Egypt and then in medieval Europe. Today, when we think of a... Read more »
What Is Organic Search? How To Improve Organic Search Rank (2023)

What Is Organic Search? How To Improve Organic Search Rank (2023)

At the grocery store, organic suggests food is all-natural and free from artificial additives. Online, organic search refers to listings that naturally rank on search engine results pages without the artificial influence... Read more »
Maximize Your Marketing Budget: Balancing Paid and Organic Search

Maximize Your Marketing Budget: Balancing Paid and Organic Search

75% of people say paid search ads make it easy for them to find exactly what they want. Your paid search ads can increase brand awareness by up to 80%. 46% of... Read more »
The SEO Chap Reinforces the Sustained Benefits of Organic SEO vs PPC Results

The SEO Chap Reinforces the Sustained Benefits of Organic SEO vs PPC Results

UK SEO consultancy The SEO Chap emphasises the critical importance of SEO investment as a combined strategy with PPC to reduce the unhealthy marketing reliance on paid advertising London, UK –News Direct–... Read more »
Google testing ads between organic results?

Google testing ads between organic results?

Is Google testing placing ads between organic search results? Patrick Stox, Ahrefs product advisor, technical SEO and brand ambassador, first noticed that sponsored posts have started appearing where the third and fifth... Read more »
Avoiding Keyword Cannibalization Between PPC & Organic

Avoiding Keyword Cannibalization Between PPC & Organic

Organic (search engine optimization) and paid search (or pay-per-click) have enough technical intricacies and strategic aspects to them to start with. Keyword cannibalization is an issue that can make them even harder... Read more »
Etsy seeks to drive organic traffic through “Share & Save” program

Etsy seeks to drive organic traffic through “Share & Save” program

Last Wednesday, Etsy announced a new optional program for sellers called “Share & Save,” that essentially asks Etsy sellers to be their own affiliates. In a blog post titled “Save on Etsy... Read more »