The Keys to Social Media Optimization

Between trying to run half a dozen accounts, and struggling to make sense of the plethora of data, managing social media accounts can be a difficult business. A new survey from Software Advice, an online evaluation company for social CRM systems, hopes to cut through the difficulty by presenting study data from a Software Advice and Adobe partnership.

The study billed as the first Social Media Content Optimization Survey received responses from 182 participants, all social media marketers.

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