7 Social media optimization tips to attract clients as digital marketer 👇

7 Social media optimization tips to attract clients as digital marketer 👇

🤔But first! What is social media optimization?

Answer: It is an overall strategy to edit and update a social media page to increase brand awareness and reach posts to the target audience.

Here are 5 ways to do it right:

📌 1. Edit BIO:

Your bio is supposed to give people insight into who you are and what you do.

📌 2. User-Centric Content

Content is the key to building authenticity and trust. Try to create assisting and educating content for the target audience.

Example as SEO marketer: 5 tips to rank a small website

📌 3. Include Call-To-Action

The caption, or reel will encourage your audience to respond to your content and convert them into leads.

Example: Click on the link in the bio to book a discovery call.

📌 4. Add links

Attach a link referring to your sample work and another social media platform —on your bio and promote them on stories.

It will help your client to check out your work and evaluate your knowledge.

📌 5. Hashtags

Hashtag Work as a keyword that can help you get found by potential clients.

Example as a content writer: Use hashtags like #contentwritingservices #seowriting

📌 6. Powerful Headlines

Writing a title that makes your followers stop for a second and pay attention.

Example as social media marketer: 5 Mistakes that hurting your campaign reach

📌 7. Consistency

Post at least —3 Reels + 1 carousel post + 1 static post in a week.

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