For the original iTunes version, click here. This week, guess what, we had more volatility over the weekend and also a blip in the middle of the week. Google also had another... Read more »
Investing time and effort into crafting PPC ad copy that effectively reaches and resonates with your target audience is essential. This is your opportunity to impress and persuade potential customers to visit... Read more »
Google’s Farmer/Panda update serves as a reminder to online merchants that their non-paid search traffic is subject to an algorithm that constantly evolves. Pay-per-click advertising, on the other hand, allows merchants to... Read more »
By Angela Hu, Director at PRLab [ Source: Meme Generator, https://memegenerator.net/instance/80839062 ] Over the past few decades, the emergence of the Internet has drastically changed the nature of the PR industry. With... Read more »
According to Searchmetrics, videos appear in 65% of Google searches in the U.S. However, 54% of these video results come from YouTube, about 5% from Vimeo, about 5% from Dailymotion, and no... Read more »
With over 6 billion hours of video viewed each month, YouTube is a powerful marketing platform that your business needs to utilize. This shouldn’t come as news to you. I’m willing to... Read more »
Pay-per-click (PPC) can be an effective way to attract new customers– when it’s done right. There’s nothing more frustrating than getting lots of clicks without any conversions. This issue typically indicates a... Read more »
YouTube video covers and titles might be what grab your attention but descriptions are where the search engine shines. YouTube SEO is quite similar in concept to how you would write for... Read more »
Video success isn’t only about creative execution. A high-quality viewing experience—having your videos load quickly and clearly—is also key to ensuring people stick around and watch. An infographic (below) from WebsiteBuilderExpert, which... Read more »
The SERPs of 2024 are certainly not what they were a few years ago, and they’re due to change even more in the coming months as Google aggressively rolls out SGE. Defining... Read more »