“We are excited to have the ability to current our suite of streaming and video know-how that’s pushing the signature IMAX theatrical expertise into new realms,” stated Vikram Arumilli, Senior Vice President and General Manager of Streaming and Consumer Technology at IMAX.
LAS VEGAS (PRWEB)
March 31, 2023
The First-Ever NAB Showcase of IMAX’s Cutting Edge Streaming and Home Entertainment Technology in Las Vegas
IMAX Corporation (NYSE: IMAX), an trade chief in leisure know-how, right this moment introduced that it’s going to take centre stage at the a hundredth National Association of Broadcasters (NAB) Show, which is going down from April 16-Nineteenth in Las Vegas, to showcase IMAX’s leading edge streaming, dwelling leisure and video optimization know-how.
This is IMAX’s first-ever look at the occasion and the firm will probably be represented by a spread of senior leaders from IMAX and SSIMWAVE, an IMAX firm in AI-driven video high quality options. At the NAB Show, IMAX will showcase the breadth of its streaming, video optimization and end-to-end video high quality know-how to a spread of trade leaders in broadcast, streaming and content material creation.
“We are excited to have the ability to current our suite of streaming and video know-how that’s pushing the signature IMAX theatrical expertise into new realms,” stated Vikram Arumilli, Senior Vice President and General Manager of Streaming and Consumer Technology at IMAX. “The NAB Show has been at the slicing fringe of broadcast know-how for 100 years and we imagine that there is no such thing as a higher place to showcase our newest know-how and immersive video experiences. With our historical past of innovation and investments in video know-how, together with the latest acquisition of SSIMWAVE, IMAX stays centered on offering sensible, cost-effective options to video high quality challenges confronted by the streaming trade whereas preserving creator intent.”
IMAX’s presence will probably be headlined by Arumilli, who will take the most important stage alongside streaming media knowledgeable and moderator Dan Rayburn on April sixteenth throughout opening night time to focus on how its superior applied sciences are turbocharging streaming engagement by bringing immersive viewing experiences past the large display screen and into the dwelling. The Company may even host its first-ever NAB exhibit in the West Hall to showcase state-of-the-art video enhancement and streaming effectivity options, unveil the new Stream Smart™ product and supply demonstrations of video monitoring know-how functions.
“Even in our a hundredth 12 months, the NAB Show isn’t in need of breakthrough moments,” stated Chris Brown, govt vp and managing director, world connections and occasions for NAB. “IMAX’s dedication to our present and our trade underscores the important significance of Hollywood and streaming working hand-in-hand to give customers the experiences they demand, irrespective of the place they could be viewing.”
Beyond the Main Stage look, IMAX can be discovered at:
- The promise of HDR for studios and realities of advanced HDR workflows for streamers, that includes SSIMWAVE CEO Dr. Abdul Rehman and VP Visual Solutions Lab at Samsung Research America Bill Mandel on Monday, April 17 (11:20 AM – 12:00 PM) in the Capitalize Inspiration Theater.
- Next Generation Video Codecs for 8K, that includes SSIMWAVE CEO Abdul Rehman, on Monday, April 17 (2:40 – 3:20 PM) in the Connect Inspiration Theater, W3421A.
- Packaging and Distribution Strategies for Subscriber Engagement, that includes SSIMWAVE Chief Revenue Officer John Zelenka, on Monday, April 17 (11:30-12:30PM) in the West Hall Meeting Rooms, W219-W221.
- One-To-One Conversations with IMAX and SSIMWAVE executives, unveiling of the Stream Smart™ product that ensures the correct stability between streaming prices and subscriber satisfaction, and demonstrations of IMAX Enhanced at the IMAX/SSIMWAVE sales space W1567.
To be taught extra at NAB about how IMAX Enhanced and SSIMWAVE’s Live Monitor, VOD Monitor and Stream Smart™ merchandise can increase subscriber experiences and engagement whereas decreasing streaming prices, please electronic mail [email protected].
About NAB Show
NAB Show is produced yearly by the National Association of Broadcasters at the Las Vegas Convention Center in Las Vegas, NV. NAB is the premier advocacy affiliation for America’s broadcasters. NAB advances radio and tv pursuits in legislative, regulatory and public affairs. Through advocacy, schooling and innovation, NAB permits broadcasters to finest serve their communities, strengthen their companies and seize new alternatives in the digital age. Learn extra at http://www.nab.org.
About SSIMWAVE, an IMAX Company
SSIMWAVE is in the enterprise of maximizing in-home and on-the-go viewing experiences. They have improved the viewer expertise of greater than 150 million subscribers over billions of viewing minutes to date. The world’s prime streaming media firms work with SSIMWAVE, together with Disney, Paramount Global, and Warner Bros. Its technology is protected with 50 patents and patents pending globally. SSIMWAVE has gained a Technology & Engineering Emmy® Award (2020); a Primetime Emmy® Award for Outstanding Achievement in Engineering (2015); NAB Product of the Year Awards (2021 and 2022); and was named Best New Streaming Technology winner in the NAB Show (2021). SSIMWAVE is a completely owned subsidiary of IMAX Corporation (NYSE: IMAX).
About IMAX Corporation
IMAX, an innovator in leisure know-how, combines proprietary software program, structure, and gear to create experiences that take you past the fringe of your seat to a world you have by no means imagined. Top filmmakers and studios are using IMAX programs to join with audiences in extraordinary methods, making IMAX’s community amongst the most vital and profitable theatrical distribution platforms for main occasion movies round the globe. Streaming know-how firm SSIMWAVE, an IMAX subsidiary, is a pacesetter in AI-driven video high quality options for media and leisure firms.
IMAX is headquartered in New York, Toronto, and Los Angeles, with extra workplaces in London, Dublin, Tokyo, and Shanghai. As of December 31, 2022, there have been 1,716 IMAX programs (1,633 business multiplexes, 12 business locations, 71 institutional) working in 87 international locations and territories. Shares of IMAX China Holding, Inc., a subsidiary of IMAX Corporation, commerce on the Hong Kong Stock Exchange below the inventory code “1970.”
IMAX®, IMAX® Dome, IMAX® 3D, IMAX® 3D Dome, Experience It In IMAX®, The IMAX Experience®, An IMAX Experience®, An IMAX 3D Experience®, IMAX DMR®, DMR®, Filmed For IMAX™, IMAX LIVE™, IMAX Enhanced™, IMAX nXos®, SSIMWAVE® and Films to the Fullest®, are logos and commerce names of the Company or its subsidiaries which might be registered or in any other case protected below legal guidelines of assorted jurisdictions. For extra data, go to http://www.imax.com. You might also join with IMAX on Instagram (http://www.instagram.com/imax), Facebook (http://www.facebook.com/imax), Twitter (http://www.twitter.com/imax), YouTube (http://www.youtube.com/imaxmovies) and LinkedIn (https://www.linkedin.com/company/imax/).
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