LOS ANGELES, Calif., Jan. 24, 2022 /CNW/ — Jellysmack is all in on video creators. Today the full-service creator firm introduced the enlargement of its fast-growing international Creator Program with a brand new enterprise that provides upfront capital to certified creators in change for licensing movies in the creator’s YouTube library. Jellysmack’s unmatched deep knowledge and AI capabilities allow the corporate to predict potential earnings of any given creator’s YouTube video catalog and supply lump sum funds starting from $50,000 to $50,000,000 or extra to qualifying creators. This catalog licensing enterprise brings the Jellysmack Creator Program’s whole plan for creator investments to $750M.
Jellysmack’s new catalog licensing mannequin offers creators an upfront money infusion to take the following steps for enterprise development with out giving up any fairness in their mental property, model, or new ventures. While many creators are anticipated to use the funds for widespread wants like scaling content material creation, hiring extra group members, launching new enterprise ventures, or securing studio area, creators can use the capital for something they select. Additionally, the corporate doesn’t take part financially in any newly uploaded YouTube video content material. This non-dilutive design permits creators to stay absolutely unbiased and on the helm of their burgeoning enterprises.
The catalog licensing enterprise establishes yet one more pathway for Jellysmack to assist creators as enterprise homeowners. Creators can both go for a deal to obtain rapid capital in change for licensing some of their YouTube catalog, participate in the Creator Program for multi-platform monetization over time, or take part in each.
“With the addition of catalog licensing to our arsenal, Jellysmack has change into the one all-around resolution for creators and we’re backing our commitments with over $750 million,” says Jellysmack President, Sean Atkins. “Whether a creator is in search of rapid capital or needs to deal with long-term multi-platform development, Jellysmack now has much more methods to empower creators as solopreneurs. It’s all half of our creator-driven mission to empower creators behind-the-scenes to go greater.”
A big scale social video creator in its personal proper, Jellysmack obtained its begin by constructing and scaling dozens of its personal video channels like Beauty Studio, Oh My Goal, and Gamology into the world’s main social communities. This first-hand information plus the corporate’s unmatched expertise, places Jellysmack in a singular place to assist particular person creators not simply financially, but in addition strategically.
Head of International, Youri Hazanov, explains that Jellysmack’s historical past units it aside. “Unlike a purely monetary accomplice, we expect like creators and perceive what creators want to develop and thrive. Between the Jellysmack Creator Program and our unique content material channels, our expertise is gathering highly effective insights that put us in an unequalled place to consider and supply much-needed upfront capital for a creator’s YouTube video library.”
Jellysmack’s inside knowledge groups embrace over 200 consultants with a whole bunch of extra tech and knowledge hires deliberate for this yr. The firm’s superior AI expertise offers it a singular edge in valuing the longer term efficiency of legacy content material. Jellysmack’s predictive analytics and customized algorithms for social media video efficiency will likely be central in choosing creators and producing aggressive provides.
Jellysmack has been making a reputation for itself over the previous few years with the skyrocketing efficiency of the Jellysmack Creator Program. The Creator Program leverages the corporate’s proprietary AI expertise and first-party knowledge to assist particular person video creators develop their audiences throughout a number of social platforms. In 2021, the Creator Program grew by 300%, going from 100 creators to over 400 by yr’s finish. It at the moment counts over 500 of the world’s most influential creators as companions, together with megastars MrBeast, PewDiePie, and Nas Daily, plus fan favorites like Patrick Starrr, Bailey Sarian, and Karina Garcia. The firm’s leading edge tech stack just lately attracted a nine-figure Series C funding from world-renowned expertise fund SoftBank Vision Fund II which catapulted it to a unicorn standing valuation.
“By receiving money up entrance for his or her catalog movies, creators now not have to wait years for YouTube to pay out again catalog earnings and so they haven’t got to fear about paying again a mortgage,” famous Atkins. “Their previous content material can actually fund their future success.”
To study extra about Jellysmack catalog licensing or to apply, go to catalog.jellysmack.com.
Co-founded in 2016 by Michael Philippe, Robin Sabban, and Swann Maizil, Jellysmack is the worldwide creator firm that detects and develops the world’s most gifted video creators by way of expertise. The firm’s proprietary knowledge and video optimization instruments drive social viewers development, unlocking new income streams and amplifying monetization. The firm is at the moment dwelling to over 500 influential creators, together with MrBeast, PewDiePie, Bailey Sarian, Brad Mondo, Karina Garcia, Derek Deso and Patrick Starrr. Jellysmack optimizes, operates, and distributes creator-made video content material to Facebook, Instagram, Snapchat, TikTook, Twitter, and YouTube. The firm’s creator technique builds upon its success in scaling its personal unique content material channels in magnificence (“Beauty Studio”), soccer (“Oh My Goal”), gaming (“Gamology”), and extra. According to main international video viewers measurement agency Tubular Labs, mixed Jellysmack-managed content material boasts a cross-platform attain of 125 million distinctive U.S. customers, reaching practically 45% of all Americans and making it the most important digital-first U.S. firm in month-to-month social media viewers. To study extra, go to jellysmack.com.
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