— Jason Hennessey
NORTH HOLLYWOOD, CA, UNITED STATES, July 20, 2021 /EINPresswire.com/ — Tuesday, July 20, 2021 (NORTH HOLLYWOOD, Calif.) — Hennessey Digital, a number one digital advertising company for the authorized trade, has launched a proprietary shopper platform that delivers real-time insights and transparency into digital advertising ROI.
Created by the corporate’s in-house engineering and improvement workforce, the Hennessey Digital Platform (“the Platform”) is a centralized portal for web site analytics, content material manufacturing monitoring, and lead attribution.
Tailored primarily based on shopper information and suggestions, the Platform got here from a necessity for complete transparency into digital advertising ROI and the actions companies carry out for his or her purchasers to forestall choices primarily based on dangerous information.
Jason Hennessey, Hennessey Digital’s founder and CEO, explains:
“We’ve seen purchasers make choices primarily based on leads being attributed to the mistaken supply, and we additionally see different companies disguise behind information, or perhaps a lack of knowledge. It’s simple to declare your outcomes got here out of your efforts once they didn’t. The platform we developed is exact: we join sure information factors collectively to remove the guesswork behind which lead got here from which supply.”
Hennessey Digital’s Director of Engineering Blin Kazazi touts the Platform’s means to monitor written content material for purchasers down to the keystroke degree.
“We have full visibility into the standing of every piece of content material internally, and purchasers can view the standing of their content material alongside every section of manufacturing. We make all the info seen, so if we’re falling behind on any deliverables, our purchasers know instantly. The Platform provides purchasers peace of thoughts that their progress is on monitor,” Kazazi shares.
The Platform is at present in beta and is Hennessey Digital’s ethos of if we don’t meet or exceed expectations, we deserve to be fired in motion.
“This software actually places the info on the market. If we’re not doing our job and getting outcomes, it would present,” Hennessey shares. “But I’d moderately be seen than not have integrity in what we do.”
The gradual rollout of the Platform to purchasers will happen over the approaching months, and Hennessey Digital’s internet improvement workforce will incorporate shopper suggestions to make enhancements for future variations.
The Platform is the newest improvement from Hennessey Digital, persevering with their legacy as a advertising expertise firm inside an company.
About Hennessey Digital
Founded in 2015 by internationally-recognized web optimization chief Jason Hennessey, Hennessey Digital has grown from a employees of two to greater than 125 international workers. Specializing in technical web optimization, content material advertising, pay-per-click promoting (PPC), conversion price optimization (CRO), and inventive providers, Hennessey Digital helps purchasers get extra certified leads and develop their companies by way of a holistic advertising technique. Hennessey Digital was named to the Inc. 5000 checklist of fastest-growing firms in America in 2019 and 2020 and the Financial Times checklist of fastest-growing firms within the Americas in 2020 and 2021 and was just lately acknowledged as a 2021 Vet100 honoree for the fastest-growing veteran-owned firms within the U.S.
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