Regional SEO content editor | Media jobs

Newsquest, the UK’s main native media group, has introduced a serious new £1.5 million each year funding in native journalism with the recruitment of fifty new digital journalist roles throughout the UK.

As a part of this funding we’re in search of a top-class regional SEO content editor to assist lead its unrivalled native on-line protection throughout the UK.

Every day our on-line information manufacturers attain thousands and thousands of individuals proper throughout the nation – virtually 80 per cent of the native inhabitants – and you can be becoming a member of a group of pushed, progressive digital specialists taking our content to the following degree.

This function presents an thrilling alternative for an skilled journalist with a specialised information of SEO to take the following profession step and assist form our content, lead a model new group of pushed, progressive journalists and set an instance of greatest observe by creating first-class search-friendly content your self. 

You can have ideally labored in a specialised SEO function at a nationwide or regional writer and be snug with recognizing and analysing traits, in addition to putting in an in depth SEO ahead plan with the assistance of your group. 

We need our SEO journalist group to faucet into the matters main the nationwide dialog – and shaping them – whereas making them related and insightful for native audiences.

If you wish to lead a group delivering the type of quick, agile and dynamic protection optimised for SEO that our readers count on and deserve in 2021 – usually earlier than they know they wish to learn it – then this function is for you. 

You will probably be keen about digital storytelling, with a want to give you new and progressive methods of telling these tales utilizing an unlimited array of various abilities, instruments and platforms.

Making content choices primarily based on knowledge is a vital a part of this function, and you can be working intently with a devoted knowledge analyst to offer you all of the information you have to direct your group.

Our hard-working journalists up and down the nation are Newsquest’s largest asset. You would be the main level of contact for editors and senior regional newsroom workers to maintain them knowledgeable of your group’s actions and to collect suggestions on your group’s content with a purpose to make it excellent for every native viewers. 

We wish to give our readers the content they wish to learn, once they wish to learn it. Your job will probably be to anticipate this and use your glowing writing abilities to guarantee our protection is one of the best, and the place native audiences select to come back first. 

Key tasks

  • Day-to-day administration of a group of journalists and setting their content priorities 
  • Using your SEO abilities to succeed in the most important potential viewers
  • Using search instruments to analysis and perceive the matters individuals are looking out for
  • Identifying matters in which native manufacturers can legitimately grow to be an authority
  • Working with knowledge analyst to make knowledgeable content choices to your group
  • Writing high-quality, correct digital information tales, dwell blogs and options to deadlines 
  • Thinking creatively to give you new story concepts and methods to ship them to our viewers that swimsuit our digital platforms
  • Building our digital viewers following to carry our content to much more individuals within the neighborhood
  • Spotting nationwide/regional content that would resonate regionally and making it related and attention-grabbing to our readers
  • Monitoring social media traits and utilizing instruments to analyse social exercise 
  • Devising and managing a carefully-plotted SEO ahead plan calendar to make sure we don’t miss a beat 
  • Ensuring every bit of content is totally researched and balanced previous to publication
  • Using analytics to establish what our readers like and what they need subsequent from our protection
  • Keeping your group knowledgeable of progress and usually internet hosting classes to share concepts, greatest observe, success tales and abilities
  • Being the important thing contact for newsrooms across the nation to make sure your protection chimes with the native market 

Ideally you’ll have:

  • Excellent management and other people abilities with a purpose to lead and enthuse a group in addition to speaking with senior editorial figures
  • A complete understanding of search engine optimisation (SEO) and abilities in producing content which works in search
  • A agency grasp of knowledge and analytics utilizing a variety of instruments and platforms
  • Background in information publishing, specialising in SEO and search content
  • Skills in analysing that knowledge with a purpose to make fast and knowledgeable content choices
  • A knack for figuring out what readers wish to learn, utilizing each your eager information sense and knowledge insights 
  • Passion for telling tales which can develop new various audiences
  • Exceptional consideration to element
  • The potential to jot down – and assume – rapidly below strain
  • A eager information sense
  • Bags of concepts for a way tales could be offered in the very best means for our audiences
  • An understanding of what audiences need, and when
  • Excellent social media abilities and the power to identify tales and trending matters
  • NCTJ qualification (together with 100wpm shorthand)
  • Excellent information of related media legislation
  • An adaptable model to provide every part from dwell blogs and listicles to long-reads and options
  • A excessive degree of organisation and the power to handle your individual diary 
  • Collaborative abilities to pool concepts with the broader digital reporting group and tackle board ideas from newsrooms

Reporting to the digital content, social and viewers supervisor, this function could be primarily based wherever within the UK. If this feels like a job for you then please ship your CV and a short e-mail to [email protected] by 31 May 2021.

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