Videolicious Awarded U.S. Patent for Technology Core to Its Proprietary Video Automation Platform

Patent Protects Methods and Systems for Understanding How Video Content is Consumed—Down to the Word and Image Level—Then Visualizes Insights and Recommendations for Precision Video Optimization

NEW YORK, Nov. 07, 2018 (GLOBE NEWSWIRE) — Videolicious, the pioneer of video automation for enterprise b2b gross sales and advertising and marketing organizations, at the moment introduced the issuance of a patent by the U.S. Patent Office. The new patent protects the deep video content material analytics integral to the corporate’s video automation expertise. This is Videolicious’s second patent; it’s first, granted in 2012, protects its “Talk and Tap” video creation methodology, which permits customers to management when every shot seems in a created video.

The mental property protected by patent quantity 10121517 allows the Videolicious platform to analyze how spoken messages and streaming photographs inside a video (created in and distributed from the identical platform) affect constructive and unfavorable engagement by audiences. These insights then manifest as a heatmap superimposed over the phrases contained within the video, informing suggestions for optimizing video messages to enhance supposed behaviors (e.g., development of the gross sales cycle; conversions).

This patent is an important milestone in Videolicious’s journey to complete video automation resolution, and distinguishes it from single-use video creation and/or distribution instruments. Through Videolicious, people at high-volume gross sales and advertising and marketing organizations can create, distribute, measure, optimize and iterate customized movies for audiences of a number of, at scale, to drive open charges, construct lasting consumer relationships and enhance pipeline alternatives.

“Since day one we have now been dedicated to constructing expertise that differentiates gross sales leaders and entrepreneurs from their competitors via end-to-end video options. It’s not sufficient to merely create fundamental video and audio recordings; distributing them, understanding their journey and influence, and utilizing efficiency insights to enhance messaging and inventive is the lacking piece of the b2b advertising and marketing tech stack,” mentioned Matt Singer, CEO and Co-Founder of Videolicious. “This patent acknowledges the expertise that completes it, and certifies that we’re the one firm that may provide these deep video content material analytics to our clients.”

Videolicious’ video automation expertise and co-founder Amanda Eilian have been just lately honored by Goldman Sachs, as Eilian was named one of many “100 Most Intriguing Entrepreneurs of 2018.” The firm additionally just lately introduced the rent of its new Chief Marketing Officer Ashley Deibert, who will lead Videolicious’ possession of a brand new market class, video automation and is targeted on exponentially rising Videolicious’ function within the b2b advertising and marketing tech stack.                    

Since 2007, Videolicious has been constructing its holistic video automation resolution to equip individuals–organization-wide–to talk by personalized and professionally edited private movies. The platform was designed to serve high-volume b2b gross sales and advertising and marketing organizations.

About Videolicious
Videolicious is the pioneer of video automation, reworking personalities into highly effective messages for enterprise b2b gross sales and advertising and marketing organizations. We carry collectively automated video expertise, customized messaging and branding, efficiency analytics and viewer insights, all in a single platform. This arms people—organization-wide— with scalable, customized outreach and real-time suggestions and analytics to optimize their communications. Videolicious is utilized by a number of the world’s best-known organizations, together with IBM, SAP, and Verizon, to enhance buyer worth, speed up pipeline alternatives and obtain aggressive differentiation.

Media Contact
Victoria Perlak
Channel V Media
212.680.0179
[email protected]

A photograph accompanying this announcement is on the market at http://www.globenewswire.com/NewsRoom/AttachmentNg/ef6c5f9c-5755-46d1-beb9-41a8208b511b

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