Pay-per-click (PPC) advertising is effective at producing rapid lead generation results for law firms. Unlike SEO, which requires time to gain momentum, a PPC campaign can be set up quickly and generate... Read more »
[author: Julie Lorson] SEO is a big deal. It’s a topic we discuss often on this blog, and it’s one we get a lot of questions about from lawyers. Have you had... Read more »
[author: Vondrae McCoy] We all know that websites are a key component of a business today. In an increasingly digital landscape, a law firm’s website is its virtual storefront. Too often, law... Read more »
[author: Julie Lorson] Search engine optimization (SEO) is incredibly complex and always changing. That can make it hard to know which information is accurate and which is incorrect. As with many myths, some... Read more »
[Author: Noreen Fishman] As the popularity of video content continues to increase, it’s important to do everything you can to keep people clicking on your videos instead of scrolling. Video thumbnails are... Read more »
Have you made video a part of your LinkedIn marketing strategy? If not, it’s time to, because LinkedIn users are 20x more likely to re-share a video post. Video has become a... Read more »
The rules of search engine optimization (SEO) are constantly changing and evolving, but one strategy that remains effective is acquiring high-quality backlinks. Backlinks can improve the ranking and visibility of your law... Read more »
Video marketing has become essential, but quality is still more important than quantity. Simply developing videos to reach your audience isn’t enough – videos need to resonate with viewers in order to... Read more »
To be competitive in today’s market, you need to be visible online. That’s good news, though, because even small law firms can have a big impact in the digital space. If you... Read more »
Video has grow to be a vital part of an built-in digital technique. In reality, 85% of marketers say that video is an efficient strategy to get consideration on-line, and video has... Read more »