How AI algorithms can automate bidding strategies in PPC campaigns, minimising costs and maximising ROAS – Digital Transformation News

How AI algorithms can automate bidding strategies in PPC campaigns, minimising costs and maximising ROAS – Digital Transformation News

By Kumar Saurav Artificial Intelligence (AI) has truly revolutionized Pay-Per-Click (PPC) in the modern marketing landscape. A report from Markets Insider suggests that over 60% of consumers click on PPC ads at... Read more »
How to Automate the Search Intent Clustering of Keywords

How to Automate the Search Intent Clustering of Keywords

There’s rather a lot to learn about search intent, from utilizing deep learning to infer search intent by classifying textual content and breaking down SERP titles using Natural Language Processing (NLP) methods,... Read more »
How to Use JavaScript to Automate SEO (With Scripts)

How to Use JavaScript to Automate SEO (With Scripts)

Programming and automation are more and more fashionable matters within the SEO business, and rightfully so. Leveraging new methods to extract, rework, and analyze information at scale with minimal human enter will... Read more »