Leveraging AI for Effective SEO Optimization on Medium | by Saad Afridi | Jan, 2024

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Subtitle: A Practical Guide to Develop and Deploy an AI-Powered Content Optimization Tool

By: Saad Afridi

Introduction

In the dynamic landscape of digital content, achieving optimal visibility on platforms like Medium is paramount. Leveraging artificial intelligence (AI) for SEO optimization can significantly enhance the discoverability of your articles. In this guide, we’ll walk through the process of developing an AI-powered tool for SEO optimization on Medium.

Understanding Medium’s Algorithm

Before diving into development, it’s crucial to understand Medium’s algorithm and ranking factors. Medium employs a sophisticated algorithm that considers various elements such as engagement metrics, relevance, and content quality.

Defining Objectives

Clearly defining the objectives of our AI product is the first step. Whether it’s improving keyword relevance, suggesting optimal posting times, or enhancing content readability, a well-defined set of goals will guide our development process.

Feature Extraction with Python

We start by extracting features from the content, a key component of the optimization process. Below is a Python code snippet that demonstrates basic feature extraction:

“`python
import nltk
from nltk.tokenize import word_tokenize

nltk.download(‘punkt’)

def extract_keywords(text):
# Tokenize the text
words = word_tokenize(text.lower())

# Extract keywords using word frequency
keyword_count = Counter(words)
keywords = keyword_count.most_common(5) # Adjust the number of keywords as needed

return [keyword[0] for keyword in keywords]

def main():
Example content
content = “””
Your Medium article content goes here. Make sure to include relevant keywords.
“””

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