Influencer marketing has been a recent strategy employed by firms in India to attach with Indian customers. This has undoubtedly been a profitable advertising and marketing and promoting method that has resulted in a whole bunch of worthwhile campaigns. Influencer advertising and marketing has been extraordinarily profitable in the nation as a result of enhance of social media customers in India over time.
The quantity of social media customers in this nation has gone nowhere however up since 2014. In lower than ten years, the variety of customers grew 5 occasions larger, from 90 million in 2014 to 467 million in 2022. With extra of the inhabitants utilizing completely different platforms like YouTube, Instagram, Facebook, and Twitter, the recognition of influencers in the nation additionally elevated. In reality, influencers and consultants are among the many most-followed account sorts in India.
It’s time to think about the place to start, now that you’re conscious of influencer advertising and marketing’s impact on this market. It’s not easy to search out, handle, and consider the success of influencers, particularly if you happen to’re a enterprise new to the terrain. Some suggestions for advertising and marketing in India would possibly have the ability to assist, however nothing beats the data of skilled entrepreneurs in the nation. You would require the help of an organization that’s intimately accustomed to the demographic.
The prime influencer advertising and marketing companies that will help you in launching your model in the Indian market are listed beneath.
The Best Influencer Marketing Agencies in India are:
- AJ Marketing
- Viral Nation
- Third Eye Blind Productions
- The Marcom Avenue
- Let’s Influence
- Voxxy Media
- ANTS Digital
1. AJ Marketing
Website: AJ Marketing
Contact: [email protected]
The most expert and respected influencer advertising and marketing firm in India is AJ Marketing. It has a community of greater than 7,000 influencers round Asia-Pacific, together with a number of of essentially the most prestigious content material creators in India. Its Indian influencers are consultants in a variety of niches, together with gaming, style, magnificence, and meals, so you’ll be able to you should definitely have the right accomplice it doesn’t matter what trade you belong in.
AJ Marketing can provide top-notch English assist for manufacturers, facilitating higher communication. Because it has an area workplace in India, it might additionally present insider data that isn’t obtainable elsewhere. It shall be simple to introduce your international model to the native market.
This firm additionally gives additional digital advertising and marketing companies, akin to press releases, superstar licensing, internet advertising, social media advertising and marketing, digital billboards, and search engine optimization. AJ Marketing has partnered with corporations akin to Bytedance (TikTok), AMD, Adobe and BMW (MINI). Tested by large names, this company is dependable and environment friendly at delivering profitable influencer advertising and marketing campaigns.
If you’re curious to know extra in regards to the India market, take a look at the AJ Marketing Blog.
Moburst began from a mobile-first roots, however it has now grow to be among the many most sought-after full service digital businesses in the world. Its aim is to assist corporations obtain hypergrowth and dominate their class.
Moburst provides a variety of companies, together with advertising and marketing technique, natural consciousness, artistic and content material, media shopping for, and product and improvement.
For its influencer advertising and marketing companies, Moburst believes that manufacturers want a accomplice who has deep roots, understands the world of influencers, and has expertise operating extremely profitable influencer advertising and marketing campaigns. It has a staff of influencer advertising and marketing consultants who deal with every little thing–from constructing briefs for the influencers, inspiring them with key messages in regards to the model so its consumer stands out, and reporting.
Moburst has already labored with the likes of Reddit, Discovery, Pfizer, Uber, Samsung, and a lot extra.
This multinational influencer advertising and marketing agency solely collaborates with main companies in the journey, luxurious, and wonder industries. For manufacturers in search of help in the India market, Ykone gives a particular data-driven technique and a novel real-time monitoring answer.
Ykone has a database of 9 million influencers, and greater than 100 campaigns are launched there every month. Global corporations like Dior, Burberry, Gucci, Chanel, Louis Vuitton, and plenty of others have trusted this company.
In addition to its workplace location in Bangalore, Ykone has headquarters in Paris, Milan, Berlin, Dubai, and Hong Kong.
- Viral Nation
Viral Nation has earned “viral” in its title. This company believes that your viewers just isn’t in being bought to. They need consideration. This company reaches them the place they’re by making real, emotional connections by means of action-inspiring content material from dependable creators.
Viral Nation has developed a number of the most famous influencer advertising and marketing campaigns in historical past, starting from area of interest activations to international model experiences, in sectors as various as expertise and gaming, to magnificence, retail, and fast-moving shopper items.
Its influencer advertising and marketing companies embrace international activations, analysis and technique, expertise discovery and administration, content material manufacturing, ambassador packages, occasions, localization, social amplification, and reporting and analytics.
Third Eye Blind Productions began out as a manufacturing home in 2016. By taking one step at a time, it now has expanded to a digital advertising and marketing and expertise administration company throughout 16+ nations. This company has head workplaces in India, United States, and Dubai.
Third Eye Blind Productions provides end-to-end influencer advertising and marketing companies in Mumbai. Aside from this, it additionally provides superstar endorsement, expertise administration, net design, digital advertising and marketing, and plenty of others.
- The Marcom Avenue
Marcom Avenue is an built-in advertising and marketing and communication company which helps manufacturers deliver significant experiences to life. This company primarily values buyer expertise, unified supply groups, agility and adaptiveness, and cultivation of greatest practices.
Marcom Avenue goals to rework how manufacturers talk by utilizing the ability of analysis insights to curate authentic tales that reduce by means of the muddle, connecting the center of a model to the center of its goal prospects. It provides a wide selection of companies, from digital advertising and marketing, web site improvement, video manufacturing, to TV promoting.
For its influencer advertising and marketing companies, Marcom Avenue has 20,000+ influencers starting from bloggers, vloggers, celebrities, to vernacular content material creators. The company has strategists that assist manufacturers establish the influencers who precisely match with the advertising and marketing goal.
Whisskers is an award-winning, topnotch digital advertising and marketing firm in India. Apart from India, Whisskers additionally delivers influencer advertising and marketing companies in Canada and the United States.
Whisskers’ aim is to assist its purchasers obtain their enterprise targets by means of efficient model communication. This company has already helped manufacturers in varied industries, like training, FMCG, expertise, retail, and infrastructure.
Whisskers has a staff of influencer advertising and marketing consultants who helps its purchasers to affiliate with social media influencers in India, bloggers, creators, and fan base of their model. The company has had 100+ purchasers in 15 nations throughout 3 continents, and has helped in 300% income enhance for its purchasers after campaigns.
- Let’s Influence
Let’s Influence is without doubt one of the main Influencer advertising and marketing businesses in India that assist in ideating model marketing campaign methods and backing them with efficient advocacy options. It has a base of 25,000+ social media influencers and bloggers.
Brands who’ve labored with this company embrace giants like Flipkart, Boat, MPL, Oyo, OccasionsInternet, Snapdeal, and Meesho.
This company specializes in working with manufacturers for film and net sequence integrations, and influencer advertising and marketing and superstar endorsements.
- Voxxy Media
Voxxy Media is an award-winning social media advertising and marketing firm which shifts the influencer advertising and marketing narrative to result-based and data-backed campaigns. Voxxy Media has presence throughout India, United States, Japan, and different nations.
For its influencer advertising and marketing companies, Voxxy gives end-to-end Influencer advertising and marketing, technique, sourcing, improvement, execution and evaluation. It has personalised artistic methods, a worldwide influencer database, and qualitative and quantitative metrics.
Voxxy has 17M+ influencer networks, has labored with 250+ manufacturers, and has launched 3,500+ campaigns.
In its marketing campaign for Vivo X60 Series, Voxxy partnered with well-known photographers from India in a one-year interval, asking them to make use of Vivo’s digital camera to shoot their photos. This marketing campaign gained 403K+ impressions and has reached 282K+ social media customers.
InfluGlue is a technology-driven influencer advertising and marketing company in India. It particularly helps medium-sized and small manufacturers join with keen content material creators and micro-influencers throughout varied mediums like Instagram, Facebook, Youtube, and blogs.
It has an in-house staff of skilled influencer entrepreneurs who design excellent methods round its purchasers’ model.
Aside from influencer advertising and marketing, InfluGlue additionally provides SMM, content material advertising and marketing, meme advertising and marketing, product evaluations, and plenty of others.
- ANTS Digital
ANTS Digital is a tech-led advertising and marketing and communication enterprise that thrives on deep-dive insights of buyer journey and expertise, market traits and trendy digital instruments.
ANTS Digital provides a variety of companies, together with search engine optimization, content material advertising and marketing, influencer advertising and marketing, social media optimization, PPC, web site improvement, and plenty of extra.
It has already labored with a number of manufacturers, like Chakrasiddh, Concentrix, Resha, Armes Maini, and YouVA.
India’s advertising and marketing and promoting practices have undoubtedly developed on account of influencers. Influencers supplied manufacturers with the prospect to achieve a brand new shopper in real methods. A big portion of the Indian inhabitants use social media, which exposes them to content material creators and social media stars on completely different platforms.
There are 1000’s of influencers in India, and a enterprise coming into this market might really feel intimidated. Good factor we listed influencer advertising and marketing consultants above that will help you in your journey. We hope you have been capable of finding the advertising and marketing company that fits your wants!