Ecommerce and internet marketing company Clickboost has introduced plans for additional international development after greater than doubling its shopper base in simply two years.
The Glasgow-based pay-per-click (PPC) specialist now has 40 clients, up from 15 initially of the pandemic in 2020.
Clickboost has claimed that even with the specter of a looming recession, corporations can nonetheless improve revenues and maximise return on their advertising and marketing budgets with focused paid media campaigns.
It has additionally seen a number of important wins this yr together with unbiased broadband supplier GoFibre and Barrhead Travel.
The agency can be working with shoppers in France, Ireland, Canada and Australia, delivering digital advertising and marketing campaigns in 11 nations.
The agency has said that the expansion of video conferencing has helped ease Clickboost’s entry into abroad markets, managing 60 accounts throughout platforms similar to Google Ads, Facebook Ads and TikTook Ads.
Since being based in 2018, employees numbers have grown to eight with a recruitment drive underway to bolster international expansion. Clickboost not too long ago added two senior paid managers and a PPC (Google Ads) specialist to its staff.
The company is presently hiring for a Google Ads PPC supervisor, Facebook Ads supervisor and has a brand new Graphic Designer beginning this month.
Last yr, co-founders Scott Beveridge and Gordon Campbell joined the board of golf gear retailer Affordable Golf as non-executive administrators, after serving to on-line gross sales improve by round 340%.
Clickboost has additionally labored with Rolls-Royce, Aston Martin, Arran Aromatics, the Harley Street Dermatology Clinic, and George Watson’s College.
Scott Beveridge, co-founder and paid media strategist of Clickboost, stated: “We are delighted to have achieved the fortieth shopper milestone.
“It is a testomony to the continuing onerous work by our ever-growing gifted staff. With financial recession on the horizon, companies must be slicing down on wasteful spending.
“There are lot of corporations on the market who will simply throw cash at advertising and marketing campaigns simply to be seen to be doing one thing. However, we’re seeing a latest development of companies scaling again on awareness-driven promoting and actually specializing in efficiency – producing extra gross sales.”
Beveridge continued: “The channels they need to be spending cash on are issues like Google Ads and Facebook Ads which might be really trackable. Everything we do is efficiency targeted. So as an alternative of merely spending cash and hoping we get outcomes, we continually use knowledge to make sure that we’re getting our shoppers the absolute best return on promoting spend.”
Gordon Campbell, co-founder of Clickboost, stated: “All of our abroad shoppers got here to us by way of word-of-mouth, nonetheless, we’re actively specializing in attracting extra international clients.
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“Even although there was a requirement for our providers we needed to restrict the quantity of recent shoppers we took on as a result of we wished to ensure we had the employees in place to satisfy their wants.
“Through the recruitment drive, we’ve got seen a dramatic improve within the variety of individuals making use of to work at Clickboost, partly as a result of they’ve heard about our outcomes and the kind of shopper we’ve got.
“The corporations we appeal to have one factor in widespread, they wish to improve leads or on-line gross sales. We are excited to be scaling-up and serving to corporations navigate the financial challenges forward.”
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