With this acquisition Jellysmack expands its strong in-house AI know-how suite to raised assist creators.
LOS ANGELES, Nov. 16, 2021 /PRNewswire/ — Global creator firm Jellysmack is worked up to announce their acquisition of UK-based AI modifying know-how startup Kamua. This is the corporate’s first acquisition and additional reinforces Jellysmack’s plans to make the most of its latest funding from SoftBank’s Vision Fund II to gasoline enterprise acquisitions and worldwide growth. This acquisition will enable Jellysmack to reinforce its present AI video modifying know-how to assist the explosive progress it has skilled within the final 12 months. It additionally reinforces Jellysmack’s place as the one firm rooted in know-how to energy creator-led video modifying and multi-platform content material distribution, and much forward of another competitor relating to leveraging innovative know-how to assist creators develop their companies.
Kamua’s breakthroughs in pc imaginative and prescient and machine studying will complement Jellysmack’s present AI know-how, in addition to spherical out its total in-house tech suite. Jellysmack will leverage Kamua’s AI capabilities for the resizing, framing, and recutting of video content material into codecs appropriate for Instagram, Facebook, Snapchat, TikTook, YouTube Shorts and extra. With the runaway success of the Jellysmack Creator Program, which optimizes video content material and distributes it throughout a number of social platforms, the corporate is modifying over 10,000 movies on common every month comprising over 150,000 modifying hours monthly. Kamua know-how will help in considerably decreasing the time it takes to resize and recut movies by as much as 3x, permitting editors extra time for creativity.
Once built-in, Kamua will function totally underneath the Jellysmack title and model. Jellysmack plans to maintain all of Kamua’s present full time workers, together with core programmers situated in Romania. Kamua’s CEO, Paul Robert Cary, will be part of the Jellysmack govt group as Vice President Technology, Editing Solutions. The acquisition additionally marks a major milestone for Romania-based AI engineering, Europe’s hottest new know-how expertise pool. Under Cary’s management, Kamua has achieved excellent benchmarks in lower than one 12 months of operations, even outperforming AI programs developed by main know-how gamers. Cary appears to be like ahead to additional innovating new time-saving AI-powered modifying options underneath the Jellysmack title.
“Kamua’s aim has all the time been to make video modifying as environment friendly as potential by automating the type of work most editors do not get pleasure from. With the sources and muscle Jellysmack has to supply, we are able to totally understand that imaginative and prescient at a fair quicker price,” says Cary. “I’m excited our auto-magical video know-how will likely be used to edit a number of the most-watched content material on the planet and serve a number of the hottest creators on the web.”
Robin Sabban, co-founder and co-CEO of Jellysmack provides, “Jellysmack proudly boasts the most effective video creator tech stack on the planet, and the acquisition of Kamua will additional strengthen our core product to raised serve our creator companions. We’ve seen explosive progress prior to now 12 months, fueled much more so by the funding from SoftBank, and Kamua’s time-saving know-how will assist us hold tempo with our trajectory. We could not be extra excited to carry the proficient Kamua group into our Jellyfamily.”
Looking in direction of the long run, Jellysmack plans to proceed to make use of its SoftBank funding, which introduced the worldwide creator firm to unicorn standing, to spherical out its technical stack. It will even proceed to increase globally, improve its Creator Program core tech product, and domesticate new avenues for creators to achieve their audiences.
About Jellysmack
Co-founded in 2016 by Michael Philippe, Robin Sabban, and Swann Maizil, Jellysmack is the worldwide creator firm that detects and develops the world’s most proficient video creators by means of know-how. The firm’s proprietary knowledge and video optimization instruments drive social viewers progress, unlocking new income streams and amplifying monetization. The firm is presently dwelling to over 350 influential creators, together with MrBeast, PewDiePie, Karina Garcia, Bailey Sarian, Patrick Starrr, Nas Daily and Phil DeFranco. Jellysmack optimizes, operates, and distributes creator-made video content material to Facebook, Instagram, Snapchat, TikTook, Twitter, and YouTube. The firm’s creator technique builds upon its success in scaling its personal unique content material channels in magnificence (“Beauty Studio”), soccer (“Oh My Goal”), gaming (“Gamology”), and extra. According to main world video viewers measurement agency Tubular Labs, mixed Jellysmack-managed content material boasts 10 billion world month-to-month video views and a cross-platform attain of 125 million distinctive U.S. customers, reaching practically 45% of all Americans and making it the most important digital-first U.S. firm in month-to-month social media viewers. To study extra, go to jellysmack.com.
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