CEO, Daniel Yomtobian, Presents Brand-Building Opportunities Shaped by Coronavirus Challenges

LOS ANGELES, CA / ACCESSWIRE / October 13, 2021 / The COVID-19 outbreak has introduced chaos, disturbing worldwide provide chains, altering every day habits, and impacting economies. Faced with an unprecedented enterprise atmosphere and missing a playbook for conditions like this one, firms initially centered on survival and preparation for the recession that will inevitably comply with. However, history has shown that disruptive events and financial downturns may also create alternatives for manufacturers to lift their profile, entice new clients, and foster loyalty, notes seasoned entrepreneur and distinguished digital media skilled Daniel Yomtobian, He provides, “Despite the extraordinarily difficult and unsure enterprise local weather, the shift in client behaviors provides manufacturers the prospect to emerge stronger within the post-pandemic world. Even although most firms have trimmed their promoting budgets, they will nonetheless profit by adapting their methods to achieve goal audiences with the correct message by the correct channel.”

While stay-at-home orders and social distancing measures have been relaxed, it’s extensively anticipated that they’ll have a long-term affect on procuring habits and leisure actions. One of essentially the most notable outcomes of the pandemic has been its affect on on-line procuring: in accordance with a current IBM report, the general public well being disaster has accelerated the shift to e-commerce by about 5 years. In the United States alone, 62% of consumers now store on-line greater than they did pre-COVID, and the determine on a world scale is 49%. Another main improvement is the huge enhance in residence media consumption, with choice given to TV and streaming companies. Daniel Yomtobian feedback, “Even earlier than the pandemic, internet marketing was steadily rising its share of whole advert spend, however it’s now clear that digital ought to be a precedence for manufacturers on this new world. However, they nonetheless want to make sure that their advertisements seem on trusted platforms, carry a related message, encourage accountable habits, and promote empathy.”

With cautious planning and strategic adjustment, it’s potential to capitalize on the present atmosphere to lift model consciousness, in accordance with Daniel Yomtobian. Companies now have huge audiences they will attain throughout numerous channels as individuals proceed to social-distance and distant working turns into widespread. To seize this chance, manufacturers must prioritize messages that emphasize security and comfort, that are the first considerations of shoppers at current. It can be an especially opportune time to utilize advertising technology that facilitates interplay with advertisements and makes it simpler for audiences to have interaction with manufacturers. Companies that handle at the moment’s points tactfully and empathetically, attain out by the correct channels, provide comfort, and supply related options will earn the belief of shoppers and reap long-term advantages from their present efforts.

Daniel Yomtobian is a pioneering determine within the on-line media house and has acquired a number of awards for his work in digital promoting. He is the founding father of a number of profitable companies, amongst them, which has grown to grow to be the world’s largest privately held key phrase pay-per-click (PPC) community. Highlighting his skilled experience and dedication to buyer satisfaction, Daniel Yomtobian was acknowledged as a “…younger chief [who] will proceed to play an essential position in shaping the web world of tomorrow.”

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Contact Information:
Daniel Yomtobian
[email protected]

15303 Ventura Blvd Ste 1150

Sherman Oaks, CA 91403


SOURCE: Daniel Yomtobian

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