Lancaster-based digital company Novi Digital has received a contract for PPC (pay-per-click) search and remarketing for a water dispensers firm.
BRITA VIVREAU Water Dispensers employs greater than 2,000 folks worldwide and is represented in additional than 70 international locations with manufacturing websites in Germany, Great Britain, Italy and China. In extra of 20 billion litres of water run via BRITA merchandise yearly.
The marketing campaign from Novi Digital will purpose primarily at BRITA VIVREAU’s enterprise prospects and will likely be based mostly across the twin advantages of hydration for office well being, and discount in plastics for environmental targets.
BRITA VIVREAU water dispenser merchandise are aimed toward enterprise prospects throughout company, hospitality, healthcare, manufacturing and training. The merchandise purpose to supply a sustainable and cost-effective means to offer nonetheless chilled, glowing or sizzling water, with minimised plastic waste.
Aaron Crewe, Novi Digital managing director, mentioned: “We are immensely proud to have been tasked by BRITA VIVREAU to assist promote their vary of water dispensers to enterprise prospects.
“Our marketing campaign will purpose to focus on companies who care concerning the environmental influence of their workplaces and the well being and wellbeing advantages for his or her employees that come from good high quality and simply accessible hydration. The marketing campaign will totally utilise knowledge and analysis and take a holistic method to PPC, combining knowledge and psychology-based methodologies for optimum influence.”