SEO agency Prosperity Media adds 4 members to its team

SEO agency Prosperity Media has added 4 members to its team.

Since its institution in 2012, CEO of Prosperity Media, James Norquay has used his 16+ years of digital advertising expertise to construct a seasoned team of SEO specialists and creatives.

The firm differentiates itself from different digital companies by specialising in search engine optimisation and amplification of onsite content material.

This week the team added one other 4 employees members within the SEO departments. The team welcomed Rebecca Nichelsen – Content Writer, Sam McBeath – Content Writer, Madeline Findlay – Content Writer and Georgia Tan – Senior SEO (*4*).

James Norquay, mentioned, “SEO will get misunderstood loads and as a rule, the worth we add to our purchasers is in schooling in order that they will get buy-in to implement modifications to their tech stack – which in fact can require vital developer sources. At the tip of the day, an increasing number of individuals are turning to Google for options and it may be a really sustainable avenue for enterprise development and buyer acquisition.”

Prosperity Media has been dominating the Australian SEO house, successful purchasers from varied verticals resembling finance, marketplaces, insurance coverage, cryptocurrency, well being, and schooling.

Earning the title of Best Agency in Australia, awarded by Semrush and judged by a panel of business specialists from Atalassian, Vodafone, Canva, Finder, and Foundr solidified our place out there.

In 2020, simply weeks prior to lockdown, Prosperity Media hosted Australia’s first SEO-focused convention. Keynote audio system together with Amanda King (Optus), Bernard Huang (Clearscope), Matt Diggity, and Kate Toon spoke to a room of 250+ attendees, starting from how to write content material that ranks within the SERPs, development hacking, to hyperlink constructing techniques.

“COVID-19 has accelerated the realisation that digital search is right here to keep. But displaying up on Google isn’t a easy or fast activity. The finest time to spend money on SEO was years in the past and getting the lionshare of natural search visitors lately is getting an increasing number of troublesome. Even for established manufacturers in Australia, regardless that they could have a number of model authority, we’re discovering that they’ve been given poor recommendation and consequently, haven’t carried out in addition to they could possibly be.” says Norquay.

With the approaching roll out of Google’s Core Web Vitals, there was some worry mongering misinformation shared by sure SEO professionals.

“There is not any approach of understanding what impression this can have proper now – the perfect we are able to do is to educate purchasers on what Core Web Vitals is about and the way they need to strategy it – whether or not they’re a small enterprise or a nationwide model. Sowing worry isn’t the best way.”, says Norquay.

As Google continues to enhance its algorithm to present higher outcomes for its customers, Prosperity Media might be there to assist companies obtain their objectives from search engine visitors.

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