How AI algorithms can automate bidding strategies in PPC campaigns, minimising costs and maximising ROAS – Digital Transformation News

How AI algorithms can automate bidding strategies in PPC campaigns, minimising costs and maximising ROAS – Digital Transformation News

By Kumar Saurav Artificial Intelligence (AI) has truly revolutionized Pay-Per-Click (PPC) in the modern marketing landscape. A report from Markets Insider suggests that over 60% of consumers click on PPC ads at... Read more »