Scaling Success: Strategies for Expanding Value in PPC with Michelle Kop

Scaling Success: Strategies for Expanding Value in PPC with Michelle Kop

In this episode, Michelle Kop, founder of Level28 Media, discusses strategies for successfully scaling pay per click (PPC) advertising. She explains the differences between SEO and PPC, shares tips for creating effective... Read more »
The SEO Chap Reinforces the Sustained Benefits of Organic SEO vs PPC Results

The SEO Chap Reinforces the Sustained Benefits of Organic SEO vs PPC Results

UK SEO consultancy The SEO Chap emphasises the critical importance of SEO investment as a combined strategy with PPC to reduce the unhealthy marketing reliance on paid advertising London, UK –News Direct–... Read more »
Is SEO or PPC the Right Strategy for Your Business?

Is SEO or PPC the Right Strategy for Your Business?

In digital marketing, search engine optimisation (SEO) and pay-per-click (PPC) advertising are two of the most well-known strategies. They both increase your visibility in search results with the aim of driving traffic... Read more »
A Complete Guide to PPC Advertising for IT Service Startups

A Complete Guide to PPC Advertising for IT Service Startups

As per WebFX, around 32% of companies use PPC to sell their products directly to customers. This is a reality for many IT startups that want to make a dent in the... Read more »
PPC Specialist – South Africa

PPC Specialist – South Africa

Remuneration: cost-to-company  Location: Johannesburg Job level: Mid/Senior Type: Permanent Company: Ad Talent Africa Who we are: An award-winning leader within the financial services industry. What we do: With over 1000 employees in... Read more »
Pay-per-click (PPC) Advertising Market Global Report

Pay-per-click (PPC) Advertising Market Global Report

[New York, November 2023] — An insightful market analysis report focusing on the Pay-per-click (PPC) Advertising Market has just been released by StatsNData, serving as a valuable resource for both industry leaders... Read more »
AMZ Optimized helps brands successfully launch on Amazon with their Pay-per-Click (PPC) plan and the Full Service plan

AMZ Optimized helps brands successfully launch on Amazon with their Pay-per-Click (PPC) plan and the Full Service plan

AMZ Optimized helps brands successfully launch on Amazon with their Pay-per-Click (PPC) plan and the Full Service plan Brooklyn, New York, Oct. 31, 2023 (GLOBE NEWSWIRE) — AMZ Optimized, a leading Amazon... Read more »
How To Improve Your PPC Strategy With Call Tracking Software Revealed

How To Improve Your PPC Strategy With Call Tracking Software Revealed

Many marketing teams are already focusing much of their resources on pay-per-click (PPC) activity, and for good reason. That being said, there are certain things you can do to ensure your PPC... Read more »
PPC ads: search in decline, social on the rise – report

PPC ads: search in decline, social on the rise – report

Thursday 26-10-2023 11:19 The latest global PPC report by DataFeedWatch.com reveals a 7 percentage point drop in the use of search-based channels by advertisers in 2023. This shift is accompanied by a... Read more »
Mastering PPC: Strategies for Effective Pay-Per-Click Advertising

Mastering PPC: Strategies for Effective Pay-Per-Click Advertising

Posted on Oct 25, 2023 Pay-per-click (PPC) advertising is an incredibly powerful tool for marketers. It helps drive targeted traffic to a website and ensures it achieves its marketing goals. Whether you’re... Read more »