[author: Julie Lorson] Search engine optimization (SEO) is incredibly complex and always changing. That can make it hard to know which information is accurate and which is incorrect. As with many myths, some... Read more »
Keeping an eye on your law firm’s rivals: A 12-step guide to law firm competitor analysis Does your firm keep a beady eye on what competitors are doing? While some law firms... Read more »
In today’s digital age, having a strong online presence is crucial for any business, including law firms. With potential clients turning to search engines to find legal services, it’s imperative that law... Read more »
Google’s Local Services Ads can be both effective and economical for generating leads for certain types of law practices. Unlike pay-per-click ads, local services ads appear at the top of Google’s results... Read more »
The rules of search engine optimization (SEO) are constantly changing and evolving, but one strategy that remains effective is acquiring high-quality backlinks. Backlinks can improve the ranking and visibility of your law... Read more »
“”We recognize that law firms require a unique approach to online marketing,” said Dan O’Donnell, CEO of Crevand SEO. “Our team of experts is skilled in creating personalized strategies that target the... Read more »
Video marketing has become essential, but quality is still more important than quantity. Simply developing videos to reach your audience isn’t enough – videos need to resonate with viewers in order to... Read more »
Nowadays, having a website for your law firm is no longer enough if you want to reach new prospects. Most people use search engines to seek legal advice, so building a strong... Read more »
To be competitive in today’s market, you need to be visible online. That’s good news, though, because even small law firms can have a big impact in the digital space. If you... Read more »
Pay-per-click (PPC) advertising has revolutionized the way in which companies promote their providers on-line. By permitting advertisers to put advertisements on engines like google, social media platforms, and different web sites, PPC... Read more »