Amazon is a dominant force in eCommerce. Indeed, the latest Amazon stats show that it continues to dominate the U.S. eCommerce landscape, commanding a substantial 37.8 percent share of the market, and... Read more »
With great popularity comes great competition. This is the case with selling on Amazon. You’ll need to bring your A game if you want your ads campaigns on this platform to work.... Read more »
Amazon is the world’s largest and leading eCommerce platform with millions sellers and active users across the world. For any serious Amazon seller, advertising is the way to stand out on the... Read more »
One way to increase the visibility of your product listings on Amazon is to use Amazon PPC. The platform provides brands with an opportunity to build brand awareness and increase revenue with... Read more »
As an Amazon marketer, you’re well aware of the challenges that come with running a profitable business on the platform. The rising costs of goods, shipping, and advertising have been top concerns... Read more »
Amazon sellers face 2024 with a positive outlook, saying they were profitable and bent on expanding and diversifying their product line. However, 36% of sellers fear inflation may dampen their business amid... Read more »
Nine out of 10 ecommerce businesses I’ve come across have run Google Ads at some point, but few have considered Amazon Ads despite the significant opportunities it offers. I believe that Amazon... Read more »
Discover the 20 leading Amazon PPC management agencies. Expertise, results-driven strategies, and proven track records. Dive in to find your perfect partner. In the dynamic world of Amazon advertising, having a trusted... Read more »
Whether you’re a beginner launching your first product, or a 6-year Amazon selling veteran launching your 25th product (like me!), Sponsored Products Ads are one of the most effective methods of presenting... Read more »
Good afternoon readers, and welcome back to the AdExchanger Commerce newsletter. This week, we’re catching up on an indomitable force in retail and a growing leader in advertising. Which are the same... Read more »